Note: This is the first of our 3-article series on how to leverage social media to grow your business
When you share something about your business, whether it’s an upcoming event, a promo or the launch of a new product, you’re not just helping your audience decide whether or not to click on the link and visit your site – you’re also reinforcing the connection you have with your audience, making them believe in your brand and the online community you've built.
Sharing fun and interesting posts on social media as well as important business updates are essential to achieve online marketing success. We have listed 5 tools below to help you better manage your brand’s social media accounts and maximize results.
1. Hootsuite. This tool supports major social media platforms and is perfect for you if you want to add Foursquare into your social media campaign. You can also respond to comments and monitor brand mentions within the Hootsuite dashboard.
2. Buffer. This tool has fewer options than Hootsuite but it’s clean and user-friendly interface are easier to navigate. You can manually schedule each post you add or create a daily posting schedule. If you have created a posting schedule, all you need to do is add all your posts and Buffer will send them out in the order they were added based on the schedule you set.
3. Tweriod. This is a Twitter tool that helps you determine which times of the day your followers are most active. You can use the result of the analysis when creating your Twitter posting schedule.
Over to you..
If you have any helpful tools in mind that have helped you better manage you social media campaign, please don’t hesitate to add them through the comments section below. Ready to take our 7-Day Challenge to Catapult Your Online Business to Success!? Click here: http://www.macswomen.com/7-day-business-kickstart-challenge.html
Hi! I'm Michelle Christie your online marketing coach, helping busy and overwhelmed business women maximize and monetize their business through proper planning and brand positioning to create profits.
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