If you hire a business coach, wouldn’t it defeat the purpose of starting your own business to be your own boss? The answer is no. Business coaches don’t tell you what to do; they work alongside you to discover areas that should be addressed, giving you expert advice and helpful tips to get your business moving forward.
Why would you want to hire a business coach and incur additional expenses? Business coaching is actually a smart investment, not an expense. And if you’re looking at the big picture, you hire a business coach so that you don’t just “barely make a profit” but exponentially increase your profits.
Now that those two big questions are out of the way, let’s go delve into the benefits of hiring a business coach. Below are the top four reasons why you may want to work with a business coach.
Develop an objective view of your business
As owner of the company, you’re too emotionally invested spending too much time running your business. Everything you do in your business, Michael E. Gerber once said, should be objectively vision-driven. You can’t just make impartial decisions when you’re too invested in working in your business rather than on your business.
With a business coach, you can have an objective person around who can offer an objective view of your business, deliver the right message, and ensure you’re on the right track.
Help set well-defined goals
It can be pretty tough to set goals that are solid, doable and measurable. The coach can help you sort through your best choices, provide recommendations and advice to come with the best decisions, she can help brainstorm ways and identify core activities that will bring you closer to your vision.
Get expert help on certain issues
You’re the best at what you do. But sometimes there are certain issues that are already outside of your expertise. You business coach can fill up that gap and help you handle issues outside your experience and knowledge.
Women entrepreneurs like us are a special breed. We’re driven, fiercely independent and a determined kind of breed. But there are times when running our own business can be lonely and we could certainly use a little bit of encouragement and motivation.
With a business coach who understands your struggles, you can have the mentor support you need to keep moving forward.
Over to you…
Do you have a great business coaching experience? Or are you still considering hiring one? We would love to hear from you. Please share below!
Hi! I'm Michelle Christie your online marketing coach, helping busy and overwhelmed business women maximize and monetize their business through proper planning and brand positioning to create profits.
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