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3 Smart Facebook Post Strategies to Supercharge Engagement

8/20/2015

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macswomen, business, success, facebook
Getting more people to like, comment or share your new post has always been a real challenge. If you’ve been managing a Facebook page for some time, you know how hard it can be to create consistent engagement with your fans. We can help you with that challenge.

At MACsWomen, we know how huge Facebook can be with building a strong online presence, and if utilized properly, how it can create more value and growth in your business. 

Having said that, we give below our top, most effective tips to eliciting massive engagement on your Facebook page.

1. Know what triggers your fans to engage

The key to Facebook engagement, or any form of social media engagement for that matter, is knowing your audience and understanding what makes them tick. Keep tabs on things you are doing on your page that grab their attention and trigger them to engage.

Some of the best posts that trigger a response on our Facebook page include:
  • Posts with a call to action, telling our fans what to do next
  • Inspirational quotes from inspirational people
  • Pithy, funny or interesting texts

Once you know the “triggers” of your Facebook fans, it will become a lot easier for you to create that golden post that captures their attention and lures them to engage.

2. Let the pictures do the talking

A funny or inspiring quote is nice and all, but try to put that quote inside an image and the result would be more powerful and inviting for your audience to engage. With plenty of people updating their pages many times during the day, you don’t want your post to go unnoticed and get lost in a jam-packed Facebook news feed.

You can avoid that by uploading eye-catching images that demand their attention and give you more opportunities for more engagement.

3. Ask fans for feedback

If you are planning to launch a new project, ask your fans for their thoughts and opinions. This will show them that you care about what they have to say. More importantly, it will also create some excitement and interest in your upcoming project, which can go a long way in promoting your business.

How about you? Do you have a favorite post strategy or two that create a buzz or massive engagement on Facebook page? Let us know about it in the comment below! - 

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